All you need to know about dairy and going dairy-free
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Victory! ASA Rejects Complaints about TRASH Billboards
Last year, Viva! launched our TRASH campaign which aimed to raise awareness of the forgotten victims of the dairy industry, male calves. Now, the ASA has rejected complaints about our adverts.
End Live Export Protest At Scottish Parliament
The Viva! Campaigns team stand in solidarity with Ayrshire Animal Save and a host of MSPs against live export, outside the Scottish Parliament.
Unweaned Calves Trapped in Transit for More Than 50 Hours
The horror of live exports continues as unweaned calves, by-products of the dairy industry, are stranded at sea - travelling more than 50 gruelling hours to their slaughter.
Viva!ccino Coffee Bike Tour
Viva! are hitting the road again with a Viva!ccino coffee bike to promote a positive vegan message, showing the British public how easy it is to go dairy-free.
Thelma's Baby Boy has a Name!
Following the birth of our rescued dairy cow Thelma's calf at Lisa James Animal Sanctuary we're delighted to announce the winners of our naming competition!
Rescued Dairy Cow Thelma Gives Birth
STOP THE XMAS PRESS! We have the best festive news!
Thelma has given birth to her baby. A little beautiful boy calf with cute white socks.
Louise's Baby Boy has a Name!
Following the birth of our rescued dairy cow Louise's calf at Lisa James Animal Sanctuary we're delighted to announce the winners of our naming competition!
Rescued Dairy Cow Louise Gives Birth
The beautiful pregnant dairy cow we rescued has just had her baby. We don’t know if he is a he or she is a she, because we don’t want to get too close for the next 24 hours as Louise is very protective.
Scary Dairy's TRASH Street Action Events Launch in London
To raise awareness of the plight of male calves in the dairy industry animal welfare charity, Viva!, launches TRASH Street Action in London at Dairy UK HQ - followed by an event in Leicester Square.
Two Pregnant Dairy Cows Rescued From Slaughter
Rescued by Viva! and Lisa James Animal Sanctuary the dairy cows, named Thelma and Louise, and their babies will live out the rest of their days free from harm.
This newborn calf will be taken from her mum within days. Help us keep families together.
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Campaigns & Investigations
Our campaigns & investigations into the dairy industry have exposed horrors beyond belief.
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