Viva! took an all-vegan coffee bike to British shopping centres to hand out free vegan cappuccinos to the public!
In recent years, the UK has seen a steady decline in the demand for animal-based products whilst sales of plant-based products continue to grow. Despite increased awareness about veganism, many people are still unaware that the life-cycle of a dairy cow is a continual exploitation of the female reproductive system. She is artificially inseminated at a young age, carries her baby for nine months, only for the calf to be ripped away from her shortly after birth. This practice is standard across the dairy industry and is used to produce ice cream, milk, cheese butter and yogurt. This happens in all dairy farms, from small organic to large zero grazing mega-dairies.
To show the British public how easy (and tasty) it is to switch out dairy milk for a cruelty-free plant-based alternative, this Veganuary we handed out FREE cappuccinos as part of our Viva!ccino coffee bike tour. It has never been easier to veganise your favourite cappuccino with most major coffee chains now offering a range of oat, soya, almond or coconut milks.
The best thing to do in order to stop supporting the cruel dairy industry is to try dairy-free! It's easy, healthy and tasty. You can still have chocolate, cake, yogurt, cream, milk and cheese alternatives!