Viva!shake

Viva! is taking an all-vegan milkshake bar across the country, giving out free vegan milkshakes at university fresher fairs! 

Viva!shake

In recent years, the UK has seen a steady decline in the demand for animal-based products whilst sales of plant-based products continue to grow. A quarter of Brits now choose plant milks over dairy, and this is forecast to keep on growing. 

However, despite increased awareness about veganism, many people are still unaware that the life-cycle of a dairy cow is a continual exploitation of the female reproductive system. She is artificially inseminated at a young age, carries her baby for nine months, only for the calf to be ripped away from her shortly after birth. This practice is standard across the dairy industry and is used to produce ice cream, milk, cheese, butter and yogurt. This happens in all dairy farms, from small organic to large zero grazing mega-dairies.

To show the British public how easy (and tasty) it is to switch out dairy milk for a cruelty-free plant-based alternative, this September and October we'll be handing out FREE vegan milkshakes on our Viva!Shake Freshers Tour. The 16-24 age category consistently ranks as the demographic most interested in veganism, and on our stalls we'll be able to reach thousands of students, distribute our new Student Guide to Eating Vegan leaflets, and encourage as many students as possible to choose vegan - what better way to do so than over a milkshake?

The 2019 Tour Dates

Spread the word and help us create a kinder, vegan world!

 

Sheffield - 23 September

Manchester - 24 September

Nottingham - 25 September

Southampton - 27 September

Cambridge - 8 & 9 October

Going Dairy-Free

The best thing to do in order to stop supporting the cruel dairy industry is to try dairy-free! It's easy, healthy and tasty. You can still have chocolate, cake, yogurt, cream, milk and cheese alternatives!

Get all the practical help you need from our Going Dairy-Free section and order your Everyone's Going Dairy-Free guide

Related Resources

The Dark Side of Dairy — Report

The Dark Side of Dairy — Report

This report lifts the lid on modern dairy farming, shattering its benign image and exposing the suffering inflicted on millions of cows and their calves every year. 

The Kids Are Not Alright — Report

The Kids Are Not Alright — Report

Think that goats' milk is the healthier and kinder alternative to cows' milk? Think again. Viva!'s fully referenced report blows the lid of this rapidly intensifying industry. 

Everyone's Going Dairy-Free — Guide

Everyone's Going Dairy-Free — Guide

All you need to know about going dairy-free, including how to shop and cook!

 Going Dairy-Free Super Pack

Going Dairy-Free Super Pack

Going dairy-free has never been so easy! This colourful pack is bursting with juicy information, tips and recipes and will help you ditch dairy for good.

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